As IT specialists Cheap Nicolas Batum Jersey , a big way to differentiate yourself is to make sure that you're branding your company. Focus on selling your company name with its new industry twist. In this article, you'll learn why branding your company is so important for IT specialists.


Don't go in flashing the certifications and vendor logos because that reduces you to a commodity. Sure, they can be part of your background information and something you can talk about, but don't lead with that-you are IT specialists. Concentrate on marketing and selling YOUR brand and the unique industry-specific value that your firm brings to the table.


Filling Unfulfilled Needs


Another great way to differentiate yourself is to find an underserved local niche and dominate it. How do you find these local niches and dominate them? It's a matter of just asking around.


Where to Find Your Industry Twist


When you're out at chamber meetings or the Rotary Cheap Kemba Walker Jersey , talking to prospects, or going to B2B expos, look around for a big problem that's going unfulfilled. All of a sudden, a light bulb will go off one day and you say wow Cheap Charlotte Hornets Hats , I can't believe no one thought of that first! So if you can think of a solution and there are enough people in the area who need it, it's a really easy way to differentiate yourself as IT specialists.


IT Specialists: You and Your Clients May Not Agree on Problems


Be sure, however, that you're not selling solutions to problems that people don't think they have. Do you really want to talk someone into data security if they don't understand why data security is important? That is not to say that you shouldn't spend some time educating your prospects and your future clients about IT security.


But if you're there for a half hour and they just don't seem to get it Cheap Charlotte Hornets Hoodies , or they're really stubborn, or they're just throwing up all these kinds of barriers, don't you think that there's someone down the street, or someone else that you ought to be talking to who does get it? Don't try to sell solutions to problems that people don't think they have.


IT Specialists: Know Your Competition


Make sure you also know your local competition reasonably well. Look around; study the four or five big competitors of yours. It's as simple as looking at their Web sites and brochures to see what other competitors are doing. Figure out if they all look the same Cheap Charlotte Hornets Shirts , then you have a pretty good idea of what you need to do differently as an IT specialist.


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Increase your Bathrooms Appeal with a Heated Towel Rail

Posted On : Sep-10-2011 | seen (243) times | Article Word Count : 513 |

The idea of the bathroom radiator was for years the standard plain white heating element. However through advancement in technology the standard bathroom radiator has evolved in to the designer element of the towel rail. The idea of the bathroom radiator was for years the standard plain white heating element. However through advancement in technology the standard bathroom radiator has evolved in to the designer element of the towel rail.

Towel rails and radiators are often overlooked when designing your bathroom, but without taking proper care and attention when choosing yours, your bathroom could result in being cold Cheap Charlotte Hornets Jerseys , wet and mossy. After all, who likes to get out of a warm, invigorating shower to a wet and cold bathroom instead of a nice cosy one with a lovely warm towel? Not many people do.

Like the standard radiator, the heated towel rail will heat your bathroom Cheap Frank Kaminsky Shirt , however you receive an additional benefit by providing you with somewhere convenient to store or place your towels while you go about your bathroom routine. The output varies widely on different rails, but generally the bigger the rail the better the heat output. Be careful when selecting your radiator that you don't choose something that would be too large for your bathroom otherwise you may have a very hot, very expensive white elephant on your hands. On the same note, be careful not to select a radiator that is too small for your bathroom or you will not feel the benefits as well as you would a one suited to your bathrooms' size and shape.